Automotive


An Industry Disrupted: The Changing Automotive Ecosystem

An Industry Disrupted: The Changing Automotive Ecosystem

There’s no question the automotive industry is changing as we speak. These changes will impact how we’ll travel, how we’ll use our cars, what new services will be offered, and which players will make up the evolving automotive ecosystem. There’s already been disruption in the broader transportation industry. Ride-sharing services have devastated the taxi industry […]

July 16, 2018 • 6 min read Data

Automotive Data – Edge to Cloud

Automotive Data – Edge to Cloud

Oded Sagee is speaking at T.U. Automotive in Detroit today, June 6th, on “Data is the New Horsepower”. It used to be the engine that turned heads at an auto show, race track or car dealership. Is it a V8? Is it turbo charged? How much torque can I expect? But emerging automotive applications such […]

June 6, 2018 • 5 min read Data

Automotive Q&A: What’s Driving Data?

Automotive Q&A: What’s Driving Data?

We caught up with Martin Booth, Director of Marketing for Automotive and Industrial solutions at Western Digital at the recent Autotech Council meetup, hosted by Western Digital. Martin shared his thoughts on the role of data in the automotive market as it evolves from today’s connected cars to the autonomous vehicles of the future in […]

May 8, 2018 • 6 min read Data

Safety, Data at the Edge, and Changes in Autotech

Safety, Data at the Edge, and Changes in Autotech

Tremendous growth in data, data moving to the edge, and the potential to completely change how we do things is nowhere more apparent than in the automotive industry! On April 13, over 300 people converged at Western Digital for the half-day Autonomous Vehicle meetup that was jointly organized by Autotech Council and Telecom Council. Car […]

April 24, 2018 • 6 min read Data

Fragmentation and Storage Performance in Automotive

Fragmentation and Storage Performance in Automotive

We’re excited to host a guest blog from our valued partner, Tuxera. Tuxera is a leading service provider for the automotive industry and provides data storage software that makes automotive systems faster, more reliable and more durable. Connected cars are now roving data centers. Out of the box, the flash memory hardware storing all this […]

March 2, 2018 • 6 min read Data

Baking Storage in Early at Embedded World

Baking Storage in Early at Embedded World

Recipe for Success Thanks to the rapid growth of IoT and Edge Compute in recent years, Embedded World has become one of the most important trade events in the industry.  Engineers, designers, developers, suppliers and manufacturers converge to discuss the latest trends and the hottest technologies for the products and services that will shape the […]

February 27, 2018 • 5 min read Data

Data is Driving Automotive Innovation in Japan & Beyond

Data is Driving Automotive Innovation in Japan & Beyond

Western Digital hit the road to attend the 10th Automotive World in Tokyo, Japan, where data was driving automotive innovation. Automotive World Japan is the world’s largest exhibition of advanced automotive technologies. More than 2,600 exhibitors showcased their services and solutions for this rapidly growing industry. More than 38,000 visitors attended the show — up 30% over last year – […]

February 8, 2018 • 6 min read Data

Automotive Trends at CES 2018

Automotive Trends at CES 2018

Last week at CES 2018 in Las Vegas, the automotive industry was almost as common as an Elvis sighting! A recent PC Magazine headline reads, “Why CES Is Now the Greatest Car Tech Show on Earth.” There’s no question automotive dominated the show floor with new car introductions, self-driving demos, and snazzy new gadgets that […]

January 18, 2018 • 3 min read Data

What’s the Future of Tech Devices? A Look Back at 2017 and Ahead to 2018

What’s the Future of Tech Devices? A Look Back at 2017 and Ahead to 2018

Tracking the developments in tech devices is a fun, but often exhausting, exercise. Changes happen so rapidly that it’s hard for anybody to know them all— even if, like me, that’s essentially your job. But the effort required to dig in and discover all the amazing new capabilities of cool new tech gadgets, apps and […]

November 15, 2017 • 6 min read Data

Automotive in India: Live from Telematics India

Automotive in India: Live from Telematics India

The automotive industry in India is on the rise with foreign automaker investment and the Indian government’s Make in India initiative. What’s driving this surge in investment and innovation? What is the state of the automotive industry in India today?

September 5, 2017 • 6 min read Data